Combining Data and Behavioral Science for Smarter Public Sector Decisions
Tuesday, April 18, 2017
Madison Public Library, 3rd floor
Jim Guszcza, PhD, U.S. chief data scientist for Deloitte Consulting, has extensive experience applying predictive analytics techniques in a variety of public- and private-sector domains. He has also spearheaded Deloitte’s use of behavioral nudge tactics to more effectively act on model indications and prompt behavior change. Guszcza, a former Wisconsin School of Business faculty member, has a doctorate in the philosophy of science from the University of Chicago.