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Consumer Science Seminar With Joann Peck

Please Touch the Merchandise: How Haptics Can Influence Purchase Decisions

Event Details

Date
Tuesday, October 19, 2010
Time
2:30 p.m.
Location
Description
Joann Peck is an associate professor in the Department of Marketing. Peck will be presenting on her work on the role of touch in consumer behavior. This seminar is offered jointly with CS 960; everyone is welcome. Please email scash@wisc.edu for more information.
Cost
Free

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