Skip to main content

Weston Roundtable: Associate Professor Nancy Wong

Can We “Nudge” People to be More Sustainable? Insights from UW-Madison Students

Event Details

Date
Thursday, March 6, 2014
Time
4:15-5:15 p.m.
Description
Field experiments show that scaling behaviorally informed research into large energy conservation programs can be more cost effective than traditional policy changes. Market evidence suggests that consumers have yet to adopt many energy saving measures despite access to and promotion of these technologies. Consequently, we are conducting multiple studies with student participants to identify approaches that could be field tested at the local level, before adapting them to other domains.
Cost
Free

Tags