Introduction to Industry Collaborations
Expand research funding, real-world impact, opportunities for students, and more, through business engagement
Event Details
Discover how industry partnerships can propel your research, amplify your impact, and create new opportunities for students. Register for the Office of Business Engagement’s (OBE) Introduction to Industry Collaborations, a 90‑minute practical training built for UW–Madison faculty, researchers, investigators, staff, graduate students, and post-docs.
Whether you’re exploring industry engagement for the first time or looking to deepen existing relationships, this session shows you how to make industry collaboration a strategic advantage.
Why Attend?
University–industry partnerships offer significant benefits, including:
- Expanded funding opportunities
Industry support can complement traditional federal funding and provide flexible investment in emerging ideas. - Real-world impact
Collaborations help translate research into applied solutions, products, and services that address societal and industry challenges. - Accelerated research translation
Industry partners can help move discoveries from the lab to practice by providing expertise, resources, data, and pathways to market. - Student experiences and talent development
Partnerships can create internships, capstones, project collaborations, and exposure that give students a competitive advantage.
This training delivers the foundational skills and knowledge you need to pursue these opportunities confidently and strategically.
Event Details:
- Date: Tuesday, March 10, 2026
- Time: 9:00–10:30 a.m.
- Location: Morgridge Hall, Room 7560 (WARF Centennial Seminar Hub)
What You Will Learn:
In this introductory session, you will:
- Explore the common forms of university–industry engagement
- Learn how to identify, attract, and assess potential partners
- Understand best practices for building trust and sustaining long-term relationships
- Hear directly from UW–Madison faculty and researchers with strong industry connections
Take the next step toward expanding your impact and building meaningful industry partnerships.
Register today to secure your spot.
We value inclusion and access for all participants and are pleased to provide reasonable accommodations for this event. Please email inquiries@obe.wisc.edu to make a disability-related accommodation request. Requests should be made by Tuesday, February 24, 2026, though reasonable effort will be made to support late accommodation requests.