FORWARD FEST: Leveraging the Library: Valuable Resources for Market Research

When taking your business from idea to reality, you’ll likely have a lot of questions that need answered in order to get your business off to a strong start. For example: What do you need to know about patents for the product you’re trying to create? What legal resources are available? What can local demographics tell you about potential customers? How strong is the industry you’re looking to enter? Who are potential competitors?